The occasion called for a look that was bold, sophisticated and uniquely Optimizely. Working closely with their internal team, FINAO® created a fresh brand identity utilizing the brand’s color palette and typography. We collaborated with Optimizely’s event, web, promotions, speaker and sponsorship teams to produce everything needed to make the conference a success. The sponsorship prospectus, microsite, digital assets, graphics, presentation clean up, hype video and keynote video were crafted by FINAO®. And we busted it out in record time.
The event exceeded all expectations, delivering three days of high-quality, hyper-relevant content to more than 1,000 customers, developers and partners. More than 30 speakers took the stage and four major product innovations were announced during the conference.