Intezer
Intezer is the AI SOC analyst teams can trust. Intezer empowers security operations and incident response teams with technology that simplifies the complex decision-making process and threat analysis skills of experienced analysts.
The Challenge
The platform utilizes a unique artificial intelligence framework to autonomously monitor and analyze security alerts, helping to close skills gaps within teams. Through its automation capabilities, Intezer helps streamline security workflows and improve overall threat detection and mitigation efforts. In Q4 2024 Intezer partnered with FINAO to recalibrate their brand to launch a more targeted messaging platform, differentiated marketing website and visual brand identity.
Branding
Intezer needed to uplevel their brand identity to support the enterprise space they operate in, and better reflect the superior capability of their AI platform. Legacy branding felt too startup, static and unpolished. FINAO setout to create a robust, tech forward visual identity, supported by updated messaging to better showcase Intezer's AI offering in a unique way.
Illustrations & Photography
Iconography
Custom, hand drawn iconography is brought to life through animation, while simplified and more extensive secondary iconography library supports product illustrations and extension of the brand in asset creation.
Website Design
A fully modular custom Wordpress theme was created to support the new brand and extendability for the marketing team moving forward.
Mobile
Content
Content templates and go to market assets were created within the new branding to support the website launch.
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